Family Dollar, a discount retail chain, announced plans to renew a multi-year software contract for Revionics Price Optimization software and extend that solution to more than 7,600 stores in 45 states. The renewed agreement focuses on enhancing customer loyalty, profits and competitiveness, according to a Revionics press release.
The retailer relies on solution partners “to deliver innovation to support our growth and success,” said Mike Bloom, Family Dollar President and COO, “so that we can focus on providing more value to our customers.”
Family Dollar partnered with Revionics in 2009 for base-price management and optimization as part of the retailer’s merchandising initiative, Project Accelerate, according to the release. This initiative focused on merchandising transformation in pricing, space productivity, assortment planning, and workflow capabilities.
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