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DSW Uses Size Optimization To Help Merchandise New Store Mixture

DSW8With 400 stores and growing, DSW is constantly challenged with providing the right selection of shoes for every shopper. Adding a series of smaller format stores to the mix has heightened the challenge.

“These [smaller format] stores are 8,000 to 12,000 square feet so the precision of the assortment has to be right,” said Linda Canada, SVP of Planning and Allocation of the shoe retailer. A typical DSW store is approximately 20,000 square feet, she explained.

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Curalate Unveils Analytics And Promotions For Instagram

Curalate_image
Curalate
, a visual analytics and marketing company, today added analytics and promotions for Instagram to its current Pinterest offering. The new solutions are available to all users of the Curalate platform.

Brands including Gap, HGTV and Michael Kors use Curalate image tracking algorithms to identify and share popular images on Pinterest, as well as interact with audiences across social networks more seamlessly.

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