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Agents, Get in Line

The virtual waiting room is supposed to be the great equalizer. When thousands of people want something only hundreds can have, the queue promises fairness — first-come, first-served, everyone gets…

Executive Viewpoints September 1
JCPenney

JCPenney Applies Holiday ’25 Lessons to Back-to-School Reddit Campaign

"Consumers increasingly look to conversations and community-driven content when making purchase decisions, so we need to earn attention rather than buy it," says Lisa Schoder, JCPenney's VP of Integrated Marketing,…

Features August 31
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Ulta Beauty Turns Beauty Momentum into a Broader Growth Story

Ulta Beauty raised its full-year outlook after a strong second quarter, with CEO Kecia Steelman pointing to TikTok Shop, fragrance launches and loyalty growth as the retailer leans into a…

News August 28
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Why Retailers Need to Rethink Holiday Marketing in the Age of AI

Although retailers have steadily expanded the holiday calendar, marketing investment and performance expectations still tend to concentrate around Black Friday. That concentration increasingly conflicts with how consumers discover, research and…

Executive Viewpoints August 28
Dollar Tree

Dollar Tree’s Q2 Traffic Gain Signals Its Strategy Is Starting to Register

Dollar Tree's Q2 sales hit $4.9 billion, up 7%, and the retailer's traffic turned positive earlier than expected. CEO Michael Creedon says the momentum is broad-based, not a one-quarter event.

News August 27
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Williams-Sonoma, Bath & Body Works, Abercrombie & Fitch and Kohl’s All Raise Full-Year Forecasts Despite Mixed Second Quarter Trends

The retailers all raised their full-year forecasts, even as their quarterly results underneath ranged widely, from record growth to continued declines.

News August 27
RTP webinar

From Pilots to Peak Season: What Lowe’s, Academy Sports and Industry Experts Share What’s Working with AI in Retail

Executives from Lowe's, Academy Sports + Outdoors, Bain & Company and PwC shared which AI search and AI-powered retail tools are driving real conversion gains heading into the holiday season.

News August 26
Jean Marc Zola Schneider Electric

Smarter Stores, Lower Bills: How AI Is Helping Retailers Take Control of Energy

For many retail owners energy is just another bill, and one that keeps going up. Whether you run a local shop, a café from a small building (less than 100…

Executive Viewpoints August 26
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Kohl’s Names Arianne Parisi Chief Customer Officer; Chief Marketing Officer to Depart

Kohl's is combining marketing and digital under one leader, promoting Arianne Parisi to a newly created Chief Customer Officer role. The move comes as Chief Marketing Officer Christie Raymond prepares…

News August 25
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