18 Retailers Honored With 2015 Customer Engagement Awards

  • December 15, 2015 at 5:00 PM EST
  • By Debbie Hauss
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Shadow RTP RT068 AWD 2015 Customer Engagement Awards Dec 2015Customer engagement has become a key focus for retailers striving for success in today’s omnichannel world, and a number of innovative retailers are leading the pack in implementing successful customer engagement strategies.

The 2015 Retail TouchPoints Customer Engagement Awards honor 18 of these companies. The winners range from national department store, apparel and electronics chains to highly specialized fashion, lifestyle and gourmet consumable retailers. Despite their differences, what they all have in common is that across the organization — from the supply chain to the mobile screen — each winner has gone the extra mile to delight, surprise and satisfy shoppers.

These fifth annual Customer Engagement Awards were presented in five categories:

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            • Digital Innovation

            • Mobile Strategy

            • E-Commerce Innovation

            • Cross-Channel Optimization

            • Social Media Marketing

This year’s winners are (in alphabetical order):

Adore Me

American Tea Room

AT&T

Barneys New York

Boathouse Stores

Bon-Ton

Casper

Dressbarn

Kate Spade New York

Kohl’s

Lowes Food

Mitchells Family of Stores

Payless ShoeSource

Pep Boys

Rock/Creek

Shoppes at Mandalay Place

TotalGymDirect.com

True Religion

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