Capgemini has acquired LiquidHub, a digital customer engagement firm that specializes in customer experiences. The acquisition will reinforce Paris-based Capgemini’s digital consulting capabilities in North America and accelerate its portfolio shift in the region.
Founded in 2000, LiquidHub works with companies in financial services, health care and life sciences industries to help them attract, acquire and retain customers through experiences. According to LiquidHub CEO Jonathan Brassington, the acquisition will allow the company to augment and expand its offerings for existing and future clients.
“LiquidHub’s passion to help clients uncover new ways to engage with their customers, supported by robust digital expertise and a strong track record in complex technology execution, was a natural fit with the end-to-end digital services that Capgemini provides enterprises around the world,” said Paul Hermelin, Chairman and CEO of Capgemini Group in a statement. “The team’s customer centric mindset was evident, and its impressive employee retention record is a testament to the strength of LiquidHub’s purpose, vision and values that are complementary to those of Capgemini.”