Tyco Retail Solutions, the retail performance and security business of Tyco, has acquired FootFall from Experian for $60 million in cash.
Based in the UK, FootFall provides end-to-end technology, services and analytics solutions to help retailers collect, measure and analyze customer traffic. Currently, FootFall manages 50,000 devices installed in up to 13,000 locations. These devices capture more than 15 billion shopper visits across 11 markets in the U.S., Europe and Asia Pacific.
As part of the Tyco Retail Solutions portfolio, FootFall will help accelerate the worldwide implementation of shopper analytics and traffic intelligence solutions. The FootFall acquisition is “consistent with Tyco’s growth and innovation strategy,” according to Nancy Chisholm, President of Tyco Retail Solutions. Moving forward, Tyco’s global professional services and installation network will deploy FootFall for retail clients. Adding FootFall to its portfolio is expected to help Tyco Retail Solutions generate up to $39 billion in annual revenue.
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