Amanda Batista

Retail TouchPoints To Present On Mobile, Social Strategies At CETW Conference In New York

Amanda Batista, Associate Editor of Retail TouchPoints, will chair a panel discussion about mobile and social retail strategies during Customer Engagement Technology…

Macy’s, Target Tap QR Codes For Extended Customer Interaction

Smart phone technology has given way to a new channel through which to communicate with shoppers and enable commerce. The fascination…

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