channels

Mistakes That Could Be Tanking Your Omnichannel Retail Efforts

About 80% of consumers browse for product information while still inside a store. Brands that communicate instantly and intuitively through clear information…

How Can Online Retailers Survive In The Age Of Amazon?

Online retailers have been trying to keep up with Amazon so they don’t become defunct — even grocery stores worry that Amazon…

The Pathway to Customer-Centric Direct Digital Marketing

By Brian Deagan, Co-Founder & CEO, Knotice Approaching an audience as customers with common attributes instead of data on a list, is…

Wal-Mart Price Drops, Channel Transparency Accentuate Impact Of Promo Optimization

Fresh off the discounting frenzy of Black Friday and Cyber Monday, Wal-Mart fired its latest salvo in its pricing war this week,…

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