Gartner Research

Competing Beyond Price To Maximize Customer Loyalty

Following is Part 3 of the Retail TouchPoints series focused on Pricing Challenges In An Omnichannel World. In this final installment,…

Apple Passbook Offers Retailers Greater Opportunity For Mobile Engagement

Apple has once again taken the market by storm with the introduction of the iPhone 5, but arguably the most significant news…

Political Dignitaries, Retail Experts Slated To Speak During RetailROI SuperSaturday 2013

U.S. Senator Mary Landrieu of Louisiana and Kathleen Strottman, Executive Director of The Congressional Coalition on Adoption, will share the stage for…

Retail TouchPoints Top 10 Articles Of 2012

Retailers want to learn about the latest technology innovations and find out which retailers are implementing strategies around those innovations. When Retail…

Tapping Gamification To Optimize Employee Engagement

Part IV of “Gamification In Retail” reveals how retailers can utilize games and motivational incentives to surge employee engagement and participation. Future…

Best Buy, Gilt Groupe And HSN Lead The Pack In Gamification

This is Part III of “Gamification In Retail,” a four-part series discussing the growth of gamification: what it is and how best-in-class…

Social Media “Fatigue” Impacts Channel Growth

Although analysts have predicted that social media will continue to have a significantly positive effect on brand awareness and purchase decisions, a…

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Taking the Pain Out of Customer Service: What Do Modern Retailers Need to Succeed?

2025 Benchmark Survey: How Retailers are Re-Affirming Brand Value Through the In-Store Experience

Hurdles to Healthy Eating: Jonesing for Junk Foods and Price Constraints

Turning Curiosity into Commitment: How Intent-Driven Personalization is Redefining Digital Marketing