shopping experience

3 Brands Making AR the Star of the Customer Experience

Augmented reality (AR) has evolved from a novelty into a critical investment for retailers that want to capture audience attention and dollars….

The Future of the Mall: Why Developers are Rethinking Everything from Tenant Mix to Events and ‘Adjacencies’

More than 163 million people in the U.S. have been fully vaccinated, and growing concerns around the Delta variant have inspired more…

Exclusive Q&A: Why Digital Success Depends On A Physical Retail Presence

More than half (56%) of digital shoppers say that when buying online, it’s important for the retailer to also have a physical…

Évolué Goes Global But Keeps Local Flavor With Borderfree Solution

Consumers in more than 220 countries and territories will now be able to shop online for Évolué’s skin care products and receive…

Samsung: Experience You Can’t Buy

As part of the Retail 20 20 event I attended last week, our group took a store tour of Samsung 837 in New York City’s…

Does Gender Sway Shopping Behaviors And Preferences?

The saying goes: “Men are from Mars and women are from Venus.” But does gender influence shopping behaviors and preferences? New research…

FootClicks Offers Proximity Marketing Solutions Through Mobile Devices

Although consumers have access to more shopping channels than ever before, the brick-and-mortar store provides emotional engagement that, to some, is unparalleled….

Only 11% Of Retailers Have Embraced Experiential Commerce

Unlike traditional online commerce — which is focused on transaction-centric elements such as product availability and pricing — experiential commerce seeks to…

Women Rely On Product Reviews To Make Buying Decisions

Up to 88% of women indicate that online reviews are very influential when they purchase a new product from an unfamiliar brand,…

83% Of Consumers Prefer Grocery Stores, Yet Desire Better Shopping Experiences

Big box and dollar store retailers are boosting sales by offering fresh, frozen and packaged foods. While this may seem like a…

Most Consumers Say Holiday Shopping Experience Fell Flat

Nearly two thirds (63%) of the consumers said the holiday shopping experience had room for improvement, and suggested personalized coupons (51%) and…

70% Of Businesses Will Conduct More Usability Tests In 2014

Retailers are relying on their web sites, mobile-optimized sites and apps to create a positive shopping experience for their customers. As a…

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