- 7 months ago
In the increasingly crowded mattress category, every marketing dollar has to work overtime. Resident gets the most out of its $100 million…
YouTube
- 4 years ago
In seeking to further its reach and relevance with its Millennial audiences, online bridal jewelry retailer James Allen partnered with media and…
- 4 years ago
Influencer marketing has been a core part of the Birchbox business strategy since the beauty subscription service launched in September 2010. In…
- 4 years ago
At the same time as the Olympic athletes will be running, swimming, hurling and vaulting in their quest for golden glory, there…
- 5 years ago
Ace Hardware has launched an advertising campaign that puts a twist on its familiar “Ace Is The Place” theme song. While the…
- 5 years ago
Ordinary shoppers at the Burberry flagship store on Regent Street in London can now be woven into the retailer’s Christmas commercial, alongside…
- 6 years ago
The e-Commerce environment is becoming more crowded with online giants and start-ups alike. As a result, retailers are trying to better differentiate…
- 8 years ago
More than 4,400 retail executives and solution providers gathered at the 2012 Shop.org Annual Summit to learn about current trends and best…
- 8 years ago
YouTube can be a great tool for video marketing, but too often marketers make the mistake of putting it at the center…
- 8 years ago
This is Part IV of Retail TouchPoints’ multi-part feature investigating trends and developments in social media analytics and the business intelligence the…
- 8 years ago
Editor’s note: This article is an excerpt from Schwartz’ upcoming novel titled: Fast Shopper, Slow Store due to be published in August…
- 8 years ago
Progressive retailers are implementing strategies and tactics to develop a 360-degree view of their customers to present more valuable offers and optimize…
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