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The Most Interesting Retail Media News from Cannes Lion: Updates from CVS, Pinterest, DoorDash & More

Cannes Lion wasn’t always on retailers’ radars, but as retail media has steadily grown in sophistication and influence, the glitzy advertiser conference…

What Retailers Need to Do to Win Gen Z

Retail is undergoing a generational shift, and at the center of it is a powerful and misunderstood consumer: Gen Z. Born between…

Website Bugs are Costing you Customers: Here’s How to Stop Them

Website hiccups can happen to the best of us. Just like when Ticketmaster released Electric Picnic sales without the loyalty code field…

How AI Overviews are Reshaping the Consumer Journey in 2025

With the rise of generative AI, the top of the marketing funnel is getting more complex. The digital marketing funnel from search…

4 Ways Retailers can Connect with Gen Z

Retailers have to start understanding Gen Z. They’re in their late teens to mid-20s and have far more purchasing power than we…

Lesson from APAC: Social Commerce is Not One-Size-Fits-All

For the last half decade, U.S. and European retailers have observed – and, often, participated in – the social-commerce explosion happening in…

New Simon Campaign Touts Malls’ Multi-Generational Appeal

Mall operator Simon has unveiled its Meet Me @themall campaign, blending ’80s and ’90s nostalgia to capture Gen Z’s enthusiasm for in-person…

YouTube Sharpens Appeal to Creators with New Gen AI Tools, Earning Capabilities

Last week at its annual “Made on YouTube” event for creators, the Google-owned video platform unveiled a suite of AI-powered capabilities and…

FTC Accuses Social Media Services of ‘Vast’ User Surveillance, Lax Privacy Protections

The Federal Trade Commission (FTC) has issued a damning new report on the data collection and use practices of Twitch, Meta, YouTube,…

Lessons from Glossier: How Retailers can Move from Digital to Physical

Throughout 2024, report after report has shown online sales declining by around 7% year-on-year. In fact, the CBI’s latest figures in the…

YouTube Expands Shopify Partnership to Amp Up Creators’ Affiliate Efforts

In 2023, people watched over 30 billion hours of shopping related videos on YouTube, according to the company. Now the video platform…

Instacart Expands Retail Media Partnership with Google to Enable Shoppable Ads on YouTube

Instacart has made advertisements on YouTube shoppable for CPG companies, leveraging its first-party data about consumers to identify and reach high-intent shoppers…

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