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Zulily has consistently targeted moms as its core demographic, and the retailer is refocusing on this commitment under new CMO Kiran Akkineni….
Digital Marketing
- 6 days ago
In the wake of COVID-19, store hours and services can be unpredictable, making it difficult for customers to keep up. Torrid is…
- 1 week ago
Remember when you were a sassy little kid and your mom would tell you to “watch your tone of voice”? That’s actually…
- 2 weeks ago
Growth can be a challenge, particularly when there’s new leadership at a company with brands that date back as far as two…
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Macy’s is expanding its pop-up shop program through a partnership with electric car brand Polestar. Shoppers can now digitally test drive the…
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The luxury market has taken a significant hit as a result of the pandemic, but some brands and retailers are finding new…
- 3 weeks ago
The Retail Innovation Conference has added a multitude of seasoned retail executives and changemakers to the agenda for its first-ever online experience….
- 3 weeks ago
Cheetah Digital, a customer engagement solution provider, offers the Customer Engagement Suite to help retailers create impactful, personalized experiences that can deliver…
- 3 weeks ago
The e-Commerce alcohol market has seen a surge in growth as a result of COVID-19. In fact, alcohol was one of the…
- 4 weeks ago
The Episerver Intelligence Cloud helps retailers cohesively group Idio and Episerver’s web site personalization functionality, including advanced web site content and product…
- 4 weeks ago
Every presidential election cycle, marketers prepare for the national conversation to be overtaken by politics. It’s never been a time to launch…
- 4 weeks ago
Logility has rolled out the latest release of its Logility Price and Promotion solution, which uses machine learning to predict the impact…
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