Digital Marketing

Exclusive: Walmart Beefs up Digital Insights in its Quest to Become ‘America’s Favorite Place to Shop’

There’s been talk for some time about the collapse of the traditional “funnel.” Consumers no longer move along a linear path from…

Pinterest’s New ‘Where-to-Buy’ Links Give CPG Advertisers Valuable Purchase Intent Data

Pinterest is rolling out native “where-to-buy” links for its standard image ads, allowing advertisers to show multiple in-stock retailer options for a…

Why Holiday Campaign Success Depends on Experience, Not Just Exposure

Holiday marketing has long been the season that can determine the success of a brand’s sales year. But in today’s fragmented media…

Dick’s Names Execs to Manage Recently Acquired Foot Locker, Debuts House of Sport Virtual Tour

Dick’s Sporting Goods has finalized the $2.5 billion acquisition of Foot Locker announced in May 2025 and has named an executive team…

How Conversational AI is Shifting SMS from a Marketing Tool to a Service Channel

From the moment that it became socially acceptable (and technically possible) to send marketing text messages, brands have eagerly jumped on the…

Pacsun Kicks Off College Football Tailgate Tour

Pacsun pop-up shops will be showing up on college football game days this fall following an initial installation at the Ohio State…

Gen Z May be Digital-First, but They’re Also Fans of In-Person Retailing

If your mental image of Gen Z is a bunch of teenagers glued to their devices, you’re only half right: time has…

Petsense Celebrates 20 Years with Nearly $1 Million in Shelter Donations

Petsense by Tractor Supply is marking two decades with its “20th Birthday PAWTY” this month, highlighting nearly $1 million in donations to…

Intent is Just the Beginning in the Age of Agents

I recently read an article by Ann Smarty on intent-based optimization which was a nice, clear articulation of how search engine optimization…

Skullcandy Gains Access to First-Party Customer Data with Post-Purchase QR Code Solution

Like many brands that have been sold primarily through retail and wholesale channels, headphone and gaming brand Skullcandy had few opportunities to…

Warby Parker Teams Up with College Football QB Arch Manning

Warby Parker has inked a three-year partnership with Texas Longhorns quarterback Arch Manning, a glasses wearer since the age of three and…

Why U.S. Retailers Should Take a Page from Europe’s In-Store Advertising Playbook

Modern retail media is built on clicks, but the overwhelming majority of conversions still happen in the aisles. Every square foot between…

Get ready for the holidays with the Holiday ThinkTank! Find must-read articles, webinars, videos, and expert tips on everything from trends to marketing, in-store ideas, ecomm, fulfillment, and customer service. It’s all free and available anytime—so you can plan, prep, and win the season your way.

Digital Marketing

Exclusive: Walmart Beefs up Digital Insights in its Quest to Become ‘America’s Favorite Place to Shop’

Pinterest’s New ‘Where-to-Buy’ Links Give CPG Advertisers Valuable Purchase Intent Data

Why Holiday Campaign Success Depends on Experience, Not Just Exposure

Dick’s Names Execs to Manage Recently Acquired Foot Locker, Debuts House of Sport Virtual Tour

How Conversational AI is Shifting SMS from a Marketing Tool to a Service Channel

Pacsun Kicks Off College Football Tailgate Tour

Intent is Just the Beginning in the Age of Agents

Skullcandy Gains Access to First-Party Customer Data with Post-Purchase QR Code Solution

Warby Parker Teams Up with College Football QB Arch Manning

Why U.S. Retailers Should Take a Page from Europe’s In-Store Advertising Playbook

AI at a Crossroads: Leadership, Ethics, and ROI

Return to Sender: How Organized Retail Crime Rings Exploit Returns, Claims, and Loopholes

Unlock the Secrets to a Profitable Holiday Season

From Data Center to Storefront: How AI + Edge Computing are Transforming Retail

2025 Telecom Retail Trends: AI, Tech, and What Your Peers are Planning Next

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