3 days ago Best Buy Trials New Membership Program Combining Support and Free Shipping in 60 Stores Best Buy is piloting a new membership program called Best Buy Beta that will offer customers an array of benefits, including: exclusive…
1 week ago Can Modern CRM be the Lifeline Retail is Looking for? In a reversal of the traditional paradigm, today’s consumer expects brand loyalty to be reciprocal. They invest time as advocates of your…
2 weeks ago 7 Questions Every Retailer Should be Asking Itself About Ecommerce and Shopper Loyalty Continually mining and employing data is essential if retailers — and their brand partners — are going to meet shoppers’ expectations of…
3 weeks ago ‘A Reckoning for the Advertising Industry’: The Death of Third-Party Tracking Opens New Opportunities for Retailers A new era of advertising is taking shape. Driven by growing consumer concern over how their personal data is being collected and…
1 month ago Bloomingdale’s Adds Extra Tier, Removes Branded Credit Card Requirement from Loyalty Program Bloomingdale’s has expanded its Loyallist program by adding an extra tier of benefits, and allowing all shoppers to reach every level even…
2 months ago Macy’s Returns to Profitability in Q4 Despite Same-Store Sales Dip; Digital Grows 21% Macy’s Q4 and full-year 2020 results show signs of a turnaround for the department store, hard hit, like many of its counterparts,…
2 months ago As ‘Appointment Retailing’ Use Cases Expand, More Brands See Value Count appointment-based selling as another existing trend that was supercharged by COVID-19. Retailers such as Best Buy and Apple were two of…
2 months ago How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing As soon as COVID-19 and the ensuing stay-at-home orders first hit the U.S. in March 2020, consumer buying behavior began shifting. As…
2 months ago Target Names First Chief Growth Officer, Announces Series of C-Level Promotions Target has made a number of changes across its executive leadership team, including the promotion of Christina Hennington to the newly established…
2 months ago Why Off-Retailer-Platform Commerce-Enablement is Essential for CPG Brands Today, most CPG brands or grocery retailers would consider the retailer’s own website the single most important digital touch point for online…
2 months ago Following $40 Million Funding Round, MeUndies Eyes Omnichannel Growth This DTC underwear and loungewear brand is getting more intimate with its community by zeroing in on creativity, authenticity and self-expression….
3 months ago NRF 2021: High-Level Insights from Lowe’s, Chewy, Alibaba and Wayfair Necessity forced the National Retail Federation Big Show from the physical world into the virtual one, but its reputation for insightful presentations…