TouchPoints TV at #NRF14: Curt Bimschleger, GENCO

  • February 20, 2014 at 9:12 PM EST
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Bimschleger shared his insights on the importance of effective omnichannel returns processes. Retailers today are asking for all-in-one facilities that include fulfillment and returns in the same building. Then you have a much more streamlined supply chain, he noted. “The stores now need to be prepared in the omnichannel world to accept returns from an online purchase. Sometimes the SKUs are different and that’s not the easiest for some stores today.”

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