As a retailer, the fourth quarter is the most critical revenue driver for your business. As you double down on your inventory, web site, Black Friday specials, and in store displays — you should also be doubling down on your network security.
E-Commerce sales are expected to reach nearly 80 billion U.S. dollars this holiday season, accounting for 9% of total U.S. retail sales, according to projections from eMarketer. That is a lot — A lot of sales, a lot of traffic and overall, a lot at stake. For a hacker, this is an ideal opportunity to target your business, and take your site down when you stand to lose the most revenue.