E-Commerce technology provider Amplience has received $10.5 million in Series B funding to support its ongoing growth in North America and Europe.
Octopus Investments led the funding round, although additional financing was provided by a series of existing stakeholders and investors, such as Northstar Ventures and Silicon Valley Bank.
Since opening its first U.S. office in 2013, Amplience has reported significant expansion across the region due to a stream of customer wins, expansion of existing accounts and the development of its AmplienceOne Big Content Platform. In 2014 alone, Amplience added more than 50 new customers to its roster, which includes Marks and Spencer, Saks Fifth Avenue and Tesco. Employee count within the organization also increased by 60% over the past year.
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In addition to supporting global expansion, the investment also will help fund continued enhancements of the AmplienceOne Big Content Platform. Most recently, Amplience added a social and user-generated content solution, which will be used by Dune, L.K. Bennett and Shop Direct, among others.
“With today’s consumers expecting nothing less than a perfectly seamless experience across all retail channels, Amplience is perfectly placed to enable retailers to cater to this customer demand,” said Jo Oliver, a member of the Ventures team at Octopus. “Here at Octopus, we are dedicated to supporting businesses that have an exceptional ability to transform an industry. We are excited to provide Amplience with financing that will help the company further develop its North American footprint as they continue to shape the ecommerce technology marketplace.”
