Menu
RSS
Solution Spotlight

The Retail TouchPoints Solution Spotlight features new products or services relevant to the retail industry. If you would like us to consider featuring your product or service on the Retail TouchPoints web site and in the weekly email newsletter, please submit your solution here: Solution Spotlight Submission Form.

Moxie Web Self-Service Delivers Relevant Content Across All Devices

SS Moxie imageWhen consumers access a customer service channel, they crave relevant information that will guide them to the right purchase, regardless of the device they’re using to shop.

Web Self-Service from Moxie is a mobile-optimized knowledge solution designed to allow retailers to engage consumers by providing them with relevant and consistent information across all touch points.

Read more...

SiteSpect Mobile:iOS SDK Facilitates Mobile App Testing

SS site only Sitespect imageRetailers looking to boost mobile performance and conversions not only are encouraged to constantly refine and optimize their site designs, but also develop mobile apps that are compelling and easy for customers to use.

To simplify the app development process, SiteSpect released Mobile:iOS SDK, which is designed to enable retailers to perform A/B testing and behavioral targeting for iOS apps. The solution complements the SiteSpect web and mobile optimization platform and can integrate into any iOS app.

Read more...

Microsoft Power BI Delivers Detailed Data To Retailers

SS MicrosoftPowerBI imageTo create effective marketing and personalization strategies that align with customer desires, retailers need to leverage the power of data. According to a Microsoft-sponsored IDC study, retailers have the opportunity to gain $94 billion from the “data dividend” through the next four years.

Microsoft’s Power Business Intelligence (Power BI) suite is designed to enable retailers to visualize data and give employees access to insights that can drive deeper customer engagement and loyalty through differentiated customer experiences. Combined with the Microsoft SQL Server platform, Power BI provides real-time access to enterprise data — whether it’s sales trends micro-segmented by demographics and geography, or predictive modeling for accurate forecasting.

Read more...

Tag The Price Enables Customers To Seek Out Best Product Value

SS TagthePrice ImageE-Commerce retailers have to cater to savvy online shoppers and find ways to engage those who frequent deal sites and couponing platforms to discover lower prices.

To prevent comparison shopping and improve conversion rates, e-Commerce solution provider Tag the Price has released a cloud-based application designed to allow shoppers to create their own prices for products. Retailers can embed the Tag the Price widget into their e-Commerce site so consumers who aren’t ready to purchase a specific product can still submit a price request browsing.

Read more...

RSi Intelligent Crowdsourcing Helps Improve Retailer-Supplier Collaboration

SS RSi imageTo maintain a positive relationship with supplier partners, retailers must ensure product availability and comply with brand requirements regarding store planograms, merchandising techniques, in-store signage and more.

Real-time intelligence provider Retail Solutions and Gigwalk have partnered to release the RSi Intelligent Crowdsourcing solution. Using the solution, suppliers can accurately detect store and event conditions, send real-time fix notices to store teams, share observations with the value chain and reclaim lost sales. The solution is designed to streamline the execution of new item planograms and promotional displays, as well as preventing product out-of-stocks.

Read more...

Emma For Shopify Extends Real-Time Targeting To Email Marketers

SS site only Shopify imageAs consumers continue to demand more personalized offers, messages and incentives, retailers must put more effort into understanding their browsing and buying habits, as well as their overall preferences. In doing so, retailers will be able to efficiently deploy more targeted messages and campaigns.

Emma for Shopify is an email marketing solution designed to allow retailers to organize customer sales data into segments based on purchasing history, enabling real-time customer targeting. All data is updated in real time as behaviors change. The solution can track purchases that result from clicked links within an email so retailers can instantly see the ROI achieved from an email marketing campaign.

Read more...

Five9 Updates Cloud-Based Contact Center Solution

SS Five9 imageCustomer service is a pivotal part of the browsing and buying journey. Service agents, as a result, play an important role in educating consumers, answering questions and creating a more enjoyable shopping experience across all channels, including via email, phone and social media.

The Five9 Summer Release, an update to the Five9 Cloud Contact Center Software, includes multichannel applications that integrate social, chat, email and mobile. Each app is designed to allow contact center representatives to engage with customers on their preferred channels and devices. The apps are powered by Five9 Connect, which includes a Natural Language Processing (NLP) engine that filters and categorizes interactions, eliminates spam and determines author sentiment to identify only the most important inquiries.

Read more...

ZinMobi Targets Consumers With Personalized Mobile Messaging

SS site only ZinMobi imageConsumers are becoming more tech-savvy and are expecting more personalized shopping experiences. As a result, retailers need to find ways to cater to these evolving preferences by creating more relevant campaigns and messages across all touch points.

Mobile marketing technology provider ZinMobi has built a platform designed to deliver targeted coupons and messages directly to consumers’ mobile phones. Using a personal targeting algorithm based on an individual consumer’s transaction history, the solution can tailor mobile message content effectively. Coupons can be delivered through text, email or an app, and are aimed to help boost coupon redemption rates and overall sales.

Read more...

Reflektion Helps Make Mobile Shopping More Engaging

SS Reflektion image 1Mobile users expect their shopping experience to be seamless, compelling and catered specifically to their wants and needs. Without a great experience, consumers may find browsing and buying on a mobile phone to be tedious and frustrating.

Reflektion, a provider of e-Commerce personalization solutions, has extended its platform to mobile devices to help retailers create more relevant shopping experiences. Using predictive analytics, retailers can identify shoppers based on the device they’re using, as well as their past and present browsing behaviors, and personalize product assortments and recommendations.

Read more...

EGifter Mobile App Puts A Social Spin On Gift Registries

SS egifter imageRegistries are common fixtures at bridal and baby showers because they streamline the gift giving process and help consumers ensure they’re only buying the products their friends and family need.

Social gifting company eGifter has expanded its Social Gift Registry platform with the launch of new mobile apps for Android and iOS devices. With the apps, consumers can use their personal mobile devices to scan products in stores and add them to their eGifter social gift registries. The registries can be managed from any device, and are designed to let registry owners and gift givers spread the word about products via social channels.

Read more...

Kwikee Vendor Portal Offers Seamless Access To Product Images, Data

SS kwikee imageWhile shopping online, most consumers rely on images to make final purchase decisions. That is why it is paramount that retailers have real-time access to high-definition product images.

Kwikee, a developer and distributor of product images, data and content, has introduced a vendor portal designed to help retailers and manufacturers communicate and fulfill product image requests more efficiently. Images within the Kwikee database can be used across all marketing channels, and are approved by the manufacturer prior to distribution.

Read more...

Wovenmedia Video Service Powers Retail Marketing Strategies

SS WovenMedia imageRetailers use video marketing and advertising to engage consumers across different media and commerce channels. Crafting an effective strategy involves reaching the right audience and pairing branded content with recognizable third-party content.

The Wovenmedia Video Service is designed to allow businesses to create and publish video content to targeted audiences via TV, desktops and mobile devices, enabling cross-platform delivery of video content and advertising. The web-based solution serves as a video content management system and a pool of rights-free content from more than 95 premium providers. Through the Wovenmedia web portal, retailers can curate video playlists and channels by combining their branded content with content from Wovenmedia.

Read more...

LivePlan Adds New Financial Benchmarks Feature To Business Planning Solution

SS site only LivePlan imageThe retail industry has become intensively competitive. Although retail executives want to know how their companies stack up compared to their direct competitors, but aren’t always able to monitor key performance in real time.

Palo Alto Software added a new feature to its LivePlan business planning and performance tracking solution that is designed to allow retailers to compare their financial goals and actual results with other retailers. The solution includes industry information provided by SageWorks, so retailers can compare six key metrics within the platform:

Read more...

HappyFox Provides Cloud-Based Help Desk And Support

SS HappyFox logo“The customer is always right” is a mantra reiterated throughout retail businesses of all sizes and verticals. To keep customers satisfied across all channels, retailers need to ensure their support efforts are up to par.

HappyFox released a cloud-based help desk and customer support solution designed to streamline customer service. The software includes a ticket support system that handles all inbound requests, combining email, web, chat and phone inquiries into a central location.

Read more...
Subscribe to this RSS feed

If you would like us to consider featuring your product or service on the Retail TouchPoints web site and in the weekly email newsletter, please submit your solution here: Solution Spotlight Submission Form.