Walmart has teamed up with British retailer Space NK to bring a selection of 15 prestige beauty brands to nearly 250 locations across the U.S. this summer.
The collaboration, called BEAUTYSPACENK, will feature a curated collection of more than 600 products spanning a variety of price points across skincare, makeup, haircare, and bath and body. The collection will also be available on Walmart.com beginning March 15.
“As a top beauty destination, Walmart is continuously looking for new ways to wow and surprise customers by expanding our selection and offering convenient access to the best product assortment across beauty,” said Laurie Tessier, Merchandising Director for Prestige Beauty at Walmart in a statement. “We are thrilled to welcome Space NK to Walmart as the latest move in bringing our customers exciting new additions online and in the beauty aisle.”
The beauty aisle is hopping at a number of big box retailers, with Target expanding its collaboration with Ulta Beauty and Kohl’s recently stating that it is targeting $2 billion in sales through its team-up with Sephora.
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“We have created a proposition for Walmart that we believe will be market-leading utilizing our years of expertise in this area,” said Andy Lightfoot, CEO of Space NK in a statement. “We have curated the very best of beauty for their customers, allowing them to shop prestige beauty when, where and how they choose.”
