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TouchPoints TV at #NRF14: Todd Berner, Zebra Commerce

“Mobility is a revolution,” said Todd Berner, VP of Zebra Commerce. “It has been around for a while, but it’s really starting to take off and impact all aspects of the business.”

In fact, retailers across categories can see several benefits from using mobile technology at the front- and back-end of the store. During this episode of TouchPoints TV, Berner shares current mobility trends and challenges, and how in-store mobility can help create more meaningful customer-to-associate interactions.

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