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Mastering The Art And Science Of Pricing

With Anthony Smith, Director of Science Services, Revionics

The importance of being price-competitive is no longer limited to the holiday season. In order to stand out against competitors while maximizing profits, retailers must learn to craft more efficient pricing and promotions strategies.

During this episode of TouchPoints TV, Anthony Smith, Director of Science Services at Revionics, discusses how retailers can use Revionics solutions to adjust and adapt their strategies based on customer preferences as well as competitor data.

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Q1 is a pivotal time for retail, with experts analyzing holiday sales and forecasting trends. View the full lineup of the Retail Trendcaster video series for insights on consumer spending, AI, personalization, social commerce, and more—helping you focus on what truly matters in 2025.

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