Retail in 2017 promises to be filled with digital innovation and technology disruption. The companies that will survive in the long term will know when to pull the trigger on the latest solutions while continuing to focus on the basics.
Retail TouchPoints recognizes 11 retail companies that are reaching these lofty goals using a variety of customer engagement strategies. Each of this year’s winners is focusing on their specific industry segment to satisfy, surprise and delight shoppers. Winners were selected through a nomination process and judged based on four criteria:
- Unique shopping/promotional offerings
- Customer engagement strategies
- Customer analysis
- Technology innovation
Learn more about the winning strategies of the 2017 Customer Engagement Award honorees:
Adore Me
Books-A-Million
Everlast Worldwide
Guaranteed Foods
Guess
Jet.com
Kohl’s
Macy’s
Samsung
Serta Simmons
Suitsupply
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