Blog Posts

5 Ways Retailers Are Failing With Email Marketing

By Jess Stephens, SmartFocus Today, more emails are being sent out than ever before, but fewer are actually being “seen” by consumers….

Retail Recap Of The Week

The end of October brings us further into the fall season, which means Halloween is right around the corner. As you get…

Are Online User Reviews Trustworthy?

Last week, Amazon stepped up its efforts to combat fake reviews when it filed an action against 1,114 individuals who had received…

My Smartphone, Myself

By Adam Blair, Executive Editor This past week I attended the day-long Aspire event in New York City. The hundreds of attendees…

What? You Launched A Loyalty Program Without An Exit Strategy?

By Babs Ryan, ThoughtWorks Retail Seems that some loyalty customers are Plenti [sic] angry about having their current loyalty program replaced. Here’s what a few…

Take UX Iteration Beyond Your Next Sale

By Geoff Wilson, 352 Inc. Retailers know more than anyone the value of customer insights, shopper experience and analytics. While these insights…

Retail Recap Of The Week

Now that we’re more than halfway through the week, it’s time to recap some of the news stories that captured the Retail…

Should Retailers Deliver Benefits Packages To Retain Top Employees?

While so much recent debate has focused on raising minimum wages, some retailers are exploring alternative compensation models with their employees. For…

Death Of The Salesperson?

By Scott McLaren, Fortegra With the explosion of online retail giants like Amazon.com, the new digital economy has turned traditional consumer buying…

Can Etsy Handle Amazon’s Entrance Into The Handmade Goods Marketplace?

This month, Amazon officially entered the handmade goods soace, launching a direct competitor to e-Commerce marketplace Etsy. Handmade at Amazon will include more…

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