Executive ViewPoints

Where Online Shopping Rises, WhatsApp Follows

Ecommerce has grown exponentially over the last two decades, albeit at a fairly steady pace. With the onset of the COVID-19 pandemic…

Customer Satisfaction: How Retailers can up Their Game in 2021

As the UK settles into its third national lockdown, people are once again required to stay at home, shop only for essentials…

Four Customer Experience and Commerce Trends That Will Define 2021

The landscape of commerce and delivering customer experience changed dramatically over the past year, as millions of shoppers found health, safety, social…

How Digital Will Help Reinvent Post-Pandemic Retail

Traditional retail remains a crucial stop on the consumer journey, but having faced the one-two punch of a global pandemic and the…

Routine Retail: Why is Subscription Working Right Now?

Subscription models are nothing new, but the disruption of this year has shone a light on many of these services, with their…

The New ‘Pandemic Personas’: Defining the Seismic Shift in Consumer Buying Behaviors

The consumer buying behaviors retail marketers all once knew to be true experienced a seismic shift. The question now is: what do…

Top 2020 Retail Challenges and How To Future-Proof for 2021

The past six months have been tough, even punishing, for many retailers, but there was good news this past holiday season. According…

Six Things the Consumer of 2021 Really Wants

In 2020, more than any year since the advent of online and mobile commerce, consumers lost a sense of control. Online shopping…

Retail’s New Best Practices for Profitable Local Sponsorships

Amid the pandemic, local connections for retail brands have never been more important, as companies with brick-and-mortar storefronts look to foster loyalty…

Speech Technology Helps Retailers Deliver on Consumer Expectations for Contactless Shopping Experiences

Businesses across sectors are turning to voice technologies in response to COVID-19 health and safety concerns. These concerns are fueling consumer expectations…