Executive ViewPoints

How Retail Brands Will Continue to Digitally Transform After the Pandemic Ends

When COVID-19 struck in March 2020, many consumers thought life would go back to normal in a few weeks. A year has…

Vulnerability – The Most Important Customer Trait Brands Don’t Know They’re Missing

There have been a lot of challenges for retails brands in the past year — from considering the viability of brick-and-mortar stores…

How to Adapt Your Ecommerce Business to Increase Sales in 2021

The global pandemic created by COVID-19 has accelerated the maturation of ecommerce businesses and has led to an increase in online sales….

Why and How to use Baidu for Ecommerce Success in China

While Western firms might see China as a source of competition, the flipside is that it also provides a huge ecommerce opportunity…

Refund Abuse is at an All-Time High — and it’ll Get Worse Before it Gets Better

I think at this point it goes without saying that 2020 was an incredibly challenging year for merchants all over the world….

What to Expect in the Inbox in 2021

The email inbox is crowded like never before. Since the start of the pandemic, companies have had to make an aggressive shift…

15 St. Patrick’s Day Marketing Ideas for Small Businesses

While St. Patrick’s Day is a fun holiday to celebrate for anyone, boutique owners stand to gain even more from it. Whether…

The Future of Retail: Enriching the Customer Experience via Conversation APIs

As COVID-19 quickly spread in early 2020, the retail industry was among the first to be affected. But unlike hard-hit sectors such…

Keeping up with the Customers: How Retailers are Adapting to New Shopping Behaviors

Retail success is dependent on understanding and meeting the needs of shoppers. But what happens when your customers unexpectedly shift their behaviors…

Why On-Demand Manufacturing Will Transform Retail

Since on-demand manufacturing emerged about a decade ago, it has been gradually picking up steam. Driven by the explosive growth of ecommerce…

Fast Track to a Frictionless Future

Before any of us confronted the new reality of a global pandemic, retailers were already interested in the potential benefits of frictionless…

Why Retailers Should Incorporate Social Monitoring and Learning into Their Brand

Marketers sometimes get caught in a trap when they make social monitoring and social listening an either/or paradigm. The truth is that…

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Executive ViewPoints

How Retail Brands Will Continue to Digitally Transform After the Pandemic Ends

Vulnerability – The Most Important Customer Trait Brands Don’t Know They’re Missing

How to Adapt Your Ecommerce Business to Increase Sales in 2021

Why and How to use Baidu for Ecommerce Success in China

Refund Abuse is at an All-Time High — and it’ll Get Worse Before it Gets Better

What to Expect in the Inbox in 2021

15 St. Patrick’s Day Marketing Ideas for Small Businesses

The Future of Retail: Enriching the Customer Experience via Conversation APIs

Keeping up with the Customers: How Retailers are Adapting to New Shopping Behaviors

Why On-Demand Manufacturing Will Transform Retail

Fast Track to a Frictionless Future

Why Retailers Should Incorporate Social Monitoring and Learning into Their Brand

Feature Your Byline

Taking the Pain Out of Customer Service: What Do Modern Retailers Need to Succeed?

2025 Benchmark Survey: How Retailers are Re-Affirming Brand Value Through the In-Store Experience

Hurdles to Healthy Eating: Jonesing for Junk Foods and Price Constraints

Turning Curiosity into Commitment: How Intent-Driven Personalization is Redefining Digital Marketing

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