The Retail TouchPoints Network

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Exclusive: Inside Grubhub’s First Year in Commerce Media and a Peek at What’s in Store

Uniqlo, DXL, Babylist and More Turn to Resale, Recycling to Celebrate Earth Month

How AI is Helping a Brooklyn Thrift Store Amp Up Both Sales and Environmental Impact

Why Gap Turned to Robots for an Unpopular Fulfillment Task — Unloading Boxes

Walmart Leverages Geospatial Tech to Expand Delivery to 12 Million New Households

WHY Brands Creative Exec: ‘Innovation is truly ingrained in our DNA’

Executive ViewPoints

The Three Focus Points Of Advanced Personalization: What, Where, Who

Today’s retail CMO is responsible for the entire customer experience — not just branding and messaging. With this accountability comes the need…

The Top 5 Ways Retailers Can Effectively Communicate With Their Employees During COVID-19

Despite the rise of e-Commerce in recent years, prior to COVID-19, a majority of today’s consumers still wanted an in-store shopping experience….

Zone Pricing Takes On A Bigger Role During The Pandemic

COVID-19 has massively influenced consumer behavior, and the economic fallout has had a huge impact on the role of price perception. Economic…

Tune Up Your Tone Of Voice On Social

Remember when you were a sassy little kid and your mom would tell you to “watch your tone of voice”? That’s actually…

Rethinking E-Commerce Operations In the Face Of COVID-19’s Holiday Season

Beginning in late July, a number of major retailers announced that they would be closing stores on Thanksgiving Day for the first…

Why Traditional Consumer Panels Won’t Help Consumer Brands Retain Market Share

For a long time, retail consumer data-gathering was a game rigged for big players. Not anymore. As a report from consulting firm…

Further Evolutions In Retail: All In For Experiential Retail

It is hard to imagine a worse time for brick-and-mortar retail. Already challenged with diversifying against an e-Commerce alternative, stores have now…

Considering BYOD? Count The Costs And Explore Your Options

Software deployed on mobile or touchscreen devices is being adopted by retailers for everything from point-of-sale and clienteling solutions to endless aisle…

The Digital Last Mile: How Behavior Personalization And Globalization Are Key To Survival In The Post-COVID Era Of E-commerce

Behavioral Personalization: In the post-COVID era the closure or inaccessibility of physical stores has led to an acceleration in the movement of…

Are Retailers Responsible For Selling Hackable Consumer Devices?

In the last several years alone, the reach of the Internet of Things has grown exponentially, and the market is forecasted to…

Holiday Competition Is Going To Be Fierce, But Not For The Obvious Reasons

Although marketers have been uber-focused on planning, achieving success during the retail holiday season is going to look very different this year….

What Can Retailers Do To Regain Customer Trust?

As many non-essential businesses such as consumer retail locations start to reopen, it’s more important than ever that they improve and optimize…

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Taking the Pain Out of Customer Service: What Do Modern Retailers Need to Succeed?

2025 Benchmark Survey: How Retailers are Re-Affirming Brand Value Through the In-Store Experience

Hurdles to Healthy Eating: Jonesing for Junk Foods and Price Constraints

Turning Curiosity into Commitment: How Intent-Driven Personalization is Redefining Digital Marketing

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