Advertisement

Best Buy to Invest up to $10M in VC Firm Focused on BIPOC Startups

Brown Venture Group, a venture capital firm focused exclusively on Black, Latinx and Indigenous emerging tech startups, will receive an investment of up to $10 million from Best Buy. The fund’s goal is to help break down systemic barriers for BIPOC entrepreneurs, including lack of access to capital. Black and Latinx founders represented only 2.6% of funding in 2020.

Best Buy’s support is part of its June 2020 pledge to “do better” in terms of inclusivity and diversity. Actions have included the retailer providing $44 million to expand college prep and career activities for BIPOC students and a commitment to spend at least $1.2 billion with BIPOC and diverse businesses through 2025, as well as increasing diversity within its own workforce.

Brown Venture Group, founded in 2018 with the goal of raising $50 million to invest in entrepreneurs of color, shares a home town of Minneapolis with Best Buy. In addition to the retailer’s monetary investment, the two companies plan to collaborate on creating a stronger community of diverse suppliers as well as launching an entrepreneurial partnership program at Best Buy Teen Tech Centers.

“The partnership with Best Buy represents an important shift in our business community, from doing things for communities of Color to investing and executing with communities of Color in longer-term collaborative business relationships,” said Brown Venture Group Co-founder and Managing Partner Dr. Paul Campbell in a statement.

Advertisement

“Through partnerships like this, we believe we can begin to do this by helping to build a stronger, more vibrant community of diverse innovators in the tech industry, some of whom we hope will become partners of Best Buy in the future,” said Best Buy CEO Corie Barry in a statement.

Featured Event

View the Retail Trendcaster Webinar Series on-demand to uncover key 2025 retail trends, from AI and personalization to social commerce. Gain expert insights, data-driven predictions, and actionable takeaways to stay ahead in a rapidly evolving market.

Advertisement

Advertisement

Retail Trendcaster Webinar Series
Days
Hours
Minutes
Seconds

Uncovering What’s Next in Retail

On-Demand Limited Video Series

Q1 is a pivotal time for retail, with experts analyzing holiday sales and forecasting trends. View the full lineup of the Retail Trendcaster video series for insights on consumer spending, AI, personalization, social commerce, and more—helping you focus on what truly matters in 2025.

Brought to you by
Retail TouchPoints
Access Now
Retail TouchPoints is a brand of Emerald X LLC. By clicking the button and submitting information, you acknowledge and agree that your information may be shared with corporate affiliates of Emerald X LLC, and other organizations such as event hosts, speakers, sponsors, and partners. Please read our Privacy Policy and our Terms Of Use for more information on our policies.

Access The Media Kit

Interests:

Access Our Editorial Calendar




If you are downloading this on behalf of a client, please provide the company name and website information below: