Advertisement

Staples Rebrands, Enhances Loyalty Program

Staples has renamed and upgraded its Staples Rewards loyalty program. The new Easy Rewards program, which is free to join, is designed to deliver customized savings and benefits based on what members buy and how they shop. Staples is kicking off the program’s debut with a Leap Day promotion, offering 29,000 free passport photos nationwide and the chance to win 29X points for purchases members make on Feb. 29, 2024.

Easy Rewards members earn one point for every $1 spent on qualifying purchases, and are eligible for 2X (or more) points on three bonus points categories of what they buy most. Members also can earn points on Staples services such as recycling and will have exclusive access to special savings events and daily members-only offers.

“Staples has a long history of looking for ways to make our customers’ lives easier,” said Ory Adler, VP, Digital and Loyalty at Staples in a statement. “Easy Rewards is the ultimate personalized shopping experience, delivering tremendous savings and value to every customer, because it’s built around their unique preferences.”

Loyalty program members can track their points and purchases on the Easy Rewards dashboard in the Staples App or at Staples.com/easy.

Advertisement

Featured Event

View the Retail Trendcaster Webinar Series on-demand to uncover key 2025 retail trends, from AI and personalization to social commerce. Gain expert insights, data-driven predictions, and actionable takeaways to stay ahead in a rapidly evolving market.

Advertisement

Advertisement

Retail Trendcaster Webinar Series
Days
Hours
Minutes
Seconds

Uncovering What’s Next in Retail

On-Demand Limited Video Series

Q1 is a pivotal time for retail, with experts analyzing holiday sales and forecasting trends. View the full lineup of the Retail Trendcaster video series for insights on consumer spending, AI, personalization, social commerce, and more—helping you focus on what truly matters in 2025.

Brought to you by
Retail TouchPoints
Access Now
Retail TouchPoints is a brand of Emerald X LLC. By clicking the button and submitting information, you acknowledge and agree that your information may be shared with corporate affiliates of Emerald X LLC, and other organizations such as event hosts, speakers, sponsors, and partners. Please read our Privacy Policy and our Terms Of Use for more information on our policies.

Access The Media Kit

Interests:

Access Our Editorial Calendar




If you are downloading this on behalf of a client, please provide the company name and website information below: