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Luxury fashion house Versace has opened a new flagship store on Rue Saint Honoré in Paris, designed by Gwenael Nicolas of the design firm Curiosity. The new store concept is an expression of Versace’s visionary art of creating fashion, a space that becomes a canvas for the collections and the brand DNA.
“The inspiration is the house of Gianni Versace, a balance of the extremes — the hyper-classical and the avant-garde, in a constant search for unexpected encounters,” Nicolas said in an interview with Retail TouchPoints.
Photos by Alessandra Chemollo