Email remains a powerful marketing tool, and artificial intelligence (AI) is poised to boost its reach and effectiveness even further. Currently, 30% of global companies use AI in at least one of seven key email sales processes, and AI is expected to drive $14 trillion of additional revenue by 2035.
For example, AI can facilitate the creation of subject lines that are most likely to resonate with readers, nudging them to open the email. Marketers can use tools to score subject lines and suggest the best options to achieve desired open rates or conversions.
Learn more about AI’s email enhancements in this infographic from Uplers.