9 Behavioral Insights For In-Store Promotions

Offers are a core part of retailers’ marketing mix. However, because consumers today have access to so many product and pricing options, retailers need to ensure that their offers are relevant, and are published at the right time and through the right channel.

This infographic, courtesy of Eversight, spotlights nine behavioral insights for in-store promotions that appeal to consumers and drive superior ROI.

Offers are a core part of retailers’ marketing mix. However, because consumers today have access to so many product and pricing options, retailers need to ensure that their offers are relevant, and are published at the right time and through the right channel.

This infographic, courtesy of Eversight, spotlights nine behavioral insights for in-store promotions that appeal to consumers and drive superior ROI.

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Source: Eversight

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