Retailers are focusing their attention on mobile strategies to improve the customer experience. As many as 32% of consumers said that they have researched a product on their smartphone prior to purchasing item within the brick-and-mortar store, according to study conducted by Equation Research.
This infographic, courtesy of Mobiquity, highlights 6 retailers that rank the highest in overall customer mobile shopping experience, as well as the most significant reasons why consumers might be unsatisfied with a mobile experience.
Retailers are focusing their attention on mobile strategies to improve the customer experience. As many as 32% of consumers said that they have researched a product on their smartphone prior to purchasing item within the brick-and-mortar store, according to study conducted by Equation Research.
This infographic, courtesy of Mobiquity, highlights 6 retailers that rank the highest in overall customer mobile shopping experience, as well as the most significant reasons why consumers might be unsatisfied with a mobile experience.
Source: Mobiquity
