augmented reality

Afterpay NYC Event Mixes IRL Product Drops and Immersive AR Experiences

BNPL provider Afterpay is bringing its newly launched online platform The DROPSHOP — which offers merchandise exclusives to BNPL customers — into the real world with a two-day immersive experience in New York…

MOSCOT Eyewear Sees 174% Revenue Lift Among AR Users

Over the course of the pandemic, brands and retailers felt the pressure to level-up their digital experiences. With stores closed and consumers…

Lancôme Unveils AR Experience at Parisian Flagship

Beauty brand Lancôme has upped its experiential retail game, launching an augmented reality (AR) experience at its flagship store located on the…

Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

The COVID-induced ecommerce boom of 2020 saw online sales climb across almost all categories last year, including some unexpected ones. Propelled by…

Bobbi Brown Launches New Virtual Makeup Consultation Service

Bobbi Brown Cosmetics is bringing its hallmark one-on-one beauty consultations online in a new partnership with Perfect Corp. The interactive digital experience…

BJ’s Adds Virtual Try-On Tech for Online Optical Shopping

BJ’s Wholesale Club is continuing to expand its digital offerings with the launch of a new online shopping experience for BJ’s Optical…

Afterpay Launches New Platform Offering Buy Now, Pay Later Customers Merchandise Exclusives

Flexible payments provider Afterpay has launched a new platform called The DROPSHOP that will give consumers who use its Buy Now, Pay Later service…

CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also…

L’Oréal Launches New Virtual Try-On Tool for Essie Brand

L’Oréal Group has rolled out a new virtual try-on experience for its Essie nail care brand that is powered by augmented reality…

The Future of Retail is 3D

The repercussions to the traditional retail sector in the wake of the COVID pandemic are well documented and experienced far and wide….

How American Eagle, Kroger and Snap are Reinventing Customer Experiences for a COVID Age

The coronavirus pandemic has pulled retailers in a number of different directions as they react to shifting shopping trends and new expectations…

Web-Based 3D And AR Enables Immersive Digital Merchandising — Here’s How To Do It

The era of immersive merchandising is here. As consumers turn to 3D and augmented reality (AR) to inform their online shopping journeys,…

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augmented reality

Afterpay NYC Event Mixes IRL Product Drops and Immersive AR Experiences

MOSCOT Eyewear Sees 174% Revenue Lift Among AR Users

Lancôme Unveils AR Experience at Parisian Flagship

Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

Bobbi Brown Launches New Virtual Makeup Consultation Service

BJ’s Adds Virtual Try-On Tech for Online Optical Shopping

Afterpay Launches New Platform Offering Buy Now, Pay Later Customers Merchandise Exclusives

CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

L’Oréal Launches New Virtual Try-On Tool for Essie Brand

The Future of Retail is 3D

How American Eagle, Kroger and Snap are Reinventing Customer Experiences for a COVID Age

Web-Based 3D And AR Enables Immersive Digital Merchandising — Here’s How To Do It

Taking the Pain Out of Customer Service: What Do Modern Retailers Need to Succeed?

2025 Benchmark Survey: How Retailers are Re-Affirming Brand Value Through the In-Store Experience

Hurdles to Healthy Eating: Jonesing for Junk Foods and Price Constraints

Turning Curiosity into Commitment: How Intent-Driven Personalization is Redefining Digital Marketing

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