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Shefit Ties Commerce To Social Influencers With Shoppost

Influencer marketing is an effective tactic used by brands to generate buzz and introduce their products to new audiences. Today, more brands…

ShopRoxx Ramps Up Email Efforts To Engage Fashion-Savvy Shoppers

Email has remained a linchpin in retailers’ marketing efforts, even as omnichannel trends and strategies continue to take shape. Because consumers have…

Duane Reade Uses Social Media And Content To Drive Product Awareness

Social media, videos, contests and blogs are effective ways for retailers to generate buzz around sales, promotions and new product releases. Duane…

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Taking the Pain Out of Customer Service: What Do Modern Retailers Need to Succeed?

2025 Benchmark Survey: How Retailers are Re-Affirming Brand Value Through the In-Store Experience

Hurdles to Healthy Eating: Jonesing for Junk Foods and Price Constraints

Turning Curiosity into Commitment: How Intent-Driven Personalization is Redefining Digital Marketing