influencer marketing

5 Ways To Maximize Influencer Marketing Impact

While influencer marketing is a relatively new phenomenon, it’s already demonstrating its worth. Birchbox, for example, credits its influencer marketing program for a whopping 258% increase…

Influencer Marketing With A CGC Twist

In a world where 92% of consumers trust recommendations from other people over brand messaging, companies must harness and optimize the voice…

Influencer Marketing Propels Fast Launch Of Birchbox Cosmetics Brand

Influencer marketing has been a core part of the Birchbox business strategy since the beauty subscription service launched in September 2010. In…

Gaiam Yoga Doubles Conversions By Showcasing UGC

Social media channels such as Twitter and Instagram have practically turned into forums for consumers to engage with brands and retailers they…

Shop Direct Uses Social Proof To Increase Conversions 2.7%

Data-driven ad and marketing platform Jivox has partnered with Taggstar to provide its e-Commerce customers with more personalized ad campaigns. The partnership…

Use Influencer Marketing To Connect Your Brand With Shoppers

Is there a marketing tactic that generates more sales than traditional paid advertising? Yes! Influencer marketing may be the answer for many…

Collective Bias Provides Social Report To Help Fuel Influencer Initiatives

Retailers are leveraging a variety of social networks to educate and engage with their target customers. However, some companies struggle to roll…

Shefit Ties Commerce To Social Influencers With Shoppost

Influencer marketing is an effective tactic used by brands to generate buzz and introduce their products to new audiences. Today, more brands…

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