lululemon

Athleisure Faceoff: How Lululemon, Vuori, Alo and Fabletics are Making Their Case to Consumers

For decades the world of sports apparel was dominated by a few big names — Nike, Adidas, Puma — with newer upstarts…

Dupe Culture Goes Mainstream Even as Brands Seek to Differentiate the ‘Real’ Thing

Copies of branded items, particularly those with higher price tags, have been around for scores (possibly hundreds) of years, but until fairly…

How Lululemon’s CEO Plans to Double the Business Despite Mounting Competition

Since taking the helm at Lululemon in 2018, Calvin McDonald has overseen a period of massive growth. The activewear brand’s stock has…

NRF 2025 Preview: New York’s Javits Center Once Again Becomes the Center of the Retail Universe

NRF 2025: Retail’s Big Show will return to New York City’s Javits Center January 12-14, with attendees from all over the globe…

The Unexpected Matchmakers: How Commerce Media is Fueling Brand Partnerships this Holiday Season

The holiday shopping frenzy is officially in full swing now that Thanksgiving weekend has ushered in Cyber Week dealmaking, and brands are…

Unwrap New Holiday Shoppers in 2024: The Gift of In-App Advertising

With a shorter-than-usual holiday shopping season ahead, competition for share of wallet will be exceptionally fierce. In addition to the compressed retail…

Costco Partners with Peloton for Seasonal Bike+ Offering

Costco will be the official retail partner for Peloton’s first seasonal offer. Beginning Nov. 1, Costco will sell an exclusive Peloton Bike+…

Lessons from Glossier: How Retailers can Move from Digital to Physical

Throughout 2024, report after report has shown online sales declining by around 7% year-on-year. In fact, the CBI’s latest figures in the…

Pacsun Adds RFID to Expanding Omnichannel Tech Stack

Pacsun will deploy the iD Cloud Store solution from Nedap as it seeks to improve inventory accuracy and gain RFID-powered operational insights…

Breaking Barriers: How Brick-and-Mortar Retailers can Deliver Exceptional Customer Experiences

People have been saying “Retail is dead” for several years now. The problem is it simply isn’t true. Multinational athletic apparel retailer…

Peloton Taps Former Intuit and Square Exec as New Marketing Chief

Peloton has named Lauren Weinberg as its new Chief Marketing Officer (CMO), replacing Leslie Berland. Weinberg will report directly to CEO Barry…

Mirror Mirror Off the Wall: Tonal Offers Trade-In Deal for Former Lululemon Mirror Users

Editor’s note: This article was updated to reflect new information about Lululemon’s support for Mirror technology. At-home gym brand Tonal is launching…

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lululemon

Athleisure Faceoff: How Lululemon, Vuori, Alo and Fabletics are Making Their Case to Consumers

Dupe Culture Goes Mainstream Even as Brands Seek to Differentiate the ‘Real’ Thing

How Lululemon’s CEO Plans to Double the Business Despite Mounting Competition

NRF 2025 Preview: New York’s Javits Center Once Again Becomes the Center of the Retail Universe

The Unexpected Matchmakers: How Commerce Media is Fueling Brand Partnerships this Holiday Season

Unwrap New Holiday Shoppers in 2024: The Gift of In-App Advertising

Costco Partners with Peloton for Seasonal Bike+ Offering

Lessons from Glossier: How Retailers can Move from Digital to Physical

Pacsun Adds RFID to Expanding Omnichannel Tech Stack

Breaking Barriers: How Brick-and-Mortar Retailers can Deliver Exceptional Customer Experiences

Peloton Taps Former Intuit and Square Exec as New Marketing Chief

Mirror Mirror Off the Wall: Tonal Offers Trade-In Deal for Former Lululemon Mirror Users

Taking the Pain Out of Customer Service: What Do Modern Retailers Need to Succeed?

2025 Benchmark Survey: How Retailers are Re-Affirming Brand Value Through the In-Store Experience

Hurdles to Healthy Eating: Jonesing for Junk Foods and Price Constraints

Turning Curiosity into Commitment: How Intent-Driven Personalization is Redefining Digital Marketing

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