price sensitivity

The Price Must Be Right For U.S. Women Shoppers

Pricing is still a top-of-mind concern for the modern American female shopper: price is easily the most important factor impacting shopping behavior…

Standing Out In A Crowd(ed) Inbox

During the holiday season, the average consumer receives about 38 promotional emails from retailers each week, according to Chad White, Research Director…

Price Sentiment Declines 27% On Black Friday And Cyber Monday

Smart marketers are sharpening their focus on insights from social impressions ― the ultimate source of customer sentiment. As reported by Retail…

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Taking the Pain Out of Customer Service: What Do Modern Retailers Need to Succeed?

2025 Benchmark Survey: How Retailers are Re-Affirming Brand Value Through the In-Store Experience

Hurdles to Healthy Eating: Jonesing for Junk Foods and Price Constraints

Turning Curiosity into Commitment: How Intent-Driven Personalization is Redefining Digital Marketing