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Ulta Beauty Expands Retail Presence With Experiential Allure Store Pop-Up

Going beyond its existing Target partnership, Ulta Beauty is collaborating with Condé Nast beauty media brand Allure on an interactive pop-up space…

The Car As Commerce Platform: Retail’s Captive Audience Opportunity

The automobile business, like the retail industry, is undergoing huge disruption. In addition to changes in the cars themselves (electric engines, self-driving…

Macy’s, Target Tap QR Codes For Extended Customer Interaction

Smart phone technology has given way to a new channel through which to communicate with shoppers and enable commerce. The fascination…

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